It can be a challenge to spark the interest of young people in careers in science, technology, engineering, and math. Bayer Crop Science has come up with a way to instill a love of scientific exploration.
Darren Wallis is the vice president of communications for Bayer. He says they have developed a partnership with 4-H called “Science Matters”.
"Science Matters is a partnership that we embarked on with the National 4-H Council. It’s all about getting youth of America excited and interested in science," he says. "And with 4-H, we are working on building hands-on experiences in their communities, and getting them excited about what’s possible in science because it’s core to everything we do."
This past fall, 4-H kids ages 14-to-18 were encouraged to enter a photo contest called “Why Science Matters to Me”. Three winners received a trip to Washington, D.C. this month for the National Youth Summit on Agri-Science.
The contest was designed to inspire young people to think more critically about how life sciences are intertwined in their lives.
"Science is all around us from the phone that’s in your hand, to the crops that are in the field and everything in-between. Science is the underpinning of everything we do," says Wallis. "The unfortunate part is that kids are losing interest in science and we don’t have as many people that are science-enabled or science-literate, not only for our company, but simply to understand what science means to them as smart, savvy consumers."
Learn more about the Science Matters initiative